Daily Features News

Friday, September 02, 2005

Has Your Home Been Damaged by Flooding? You Need to Read This.

Has Your Home Been Damaged by Flooding? You Need to Read This.

VANCOUVER, Wash., Sept. 2 /PRNewswire/ -- If your home is one of the many that has been saturated with water as a result of Hurricane Katrina, don't just sit back and wait for the insurance adjuster to come to your rescue. In fact, most insurance companies expect you to take some very important initial steps that will increase your chances of having your home and furnishings restored to their original condition. Loss mitigation is defined by insurance policies as "reasonable and prudent measures designed to preserve, protect and secure property from further damage." The non-profit Institute of Inspection, Cleaning and Restoration Certification (IICRC) urges flood victims to do the following:

- Protect yourself -- stay away from contaminated water or electrical
hazards.
- If safe to do so, turn off circuit breakers supplying electricity to
wet areas, and unplug and remove small electrical appliances located in
wet rooms.
- Move furnishings out of wet areas, or put furniture on blocks to
prevent moisture absorption and staining.
- Pin up draperies and upholstery skirts to prevent watermarks.
- Ask your insurance agent or adjuster for referrals of firms qualified
to handle water restoration work and with a reputation for quality
work. Or contact the IICRC for a referral of certified water
restoration firms in your area by calling (800) 835-4624 or
www.certifiedcleaners.org.

Another important fact to know: using a mop or wet vacuum to eliminate visible water might seem like the best solution; on its own, it will not solve the problem. The water that comes inside the home after a flood can penetrate into structural cavities and components, creating trapped pockets of saturation and a potential breeding ground for mold.

The IICRC warns consumers not to be "scammed" by untrained and unqualified restorers. The consequences of ineffective restoration - including possible health effects - are too great to leave water damage improperly restored. Not to mention that paying for a botched job can cost much more to fix and can reduce your chances of returning your property and content to pre-loss conditions.

Most property owners are not familiar with the essential steps and methods for proper restoration, and naturally, they have a lot of questions. Consumers can educate themselves by visiting the IICRC Consumer Website, www.certifiedcleaners.org to read articles and listen to tips about flood damage.

Source: Institute of Inspection, Cleaning and Restoration Certification

CONTACT: Alisha Marks of Fletcher Martin PR, +1-404-720-8176, or
amarks@fletchermartin.com

Web site: http://www.certifiedcleaners.org/

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Thursday, September 01, 2005

Travelers Advantage(R) Travel Tips: Online Cruise Booking, Check-In Emerge as Convenient Time Saver

Travelers Advantage(R) Travel Tips: Online Cruise Booking, Check-In Emerge as Convenient Time Saver

NORWALK, Conn., Sept. 1. /PRNewswire/ -- Online cruise booking and check- in is the hot new trend among on-the-go cruisers who seek to save time, avoid lines, and embark on their voyage adventure.

Most major cruise lines now offer online check-in that allows you to check-in, print your boarding documents or even change your rooms -- all with the click of a mouse. You can get it all from the convenience of your home PC or hotel room, and you can even print your connecting airline boarding pass from your cruise ship.

Royal Caribbean and Celebrity Cruises have launched online check-in options for guests booked on Royal Caribbean's Navigator of the Seas and Celebrity's Zenith cruises. The online check-in services will be available fleetwide by September. Cruise line officials predict that wait time for cruisers will be reduced from three-to-four minutes on average to 30 seconds per guest. Boarding documents, immigration forms, onboard accounts and ticket accounts are just a click away. Cruisers can simply log-on the Web sites and print out a confirmation -- then stop by new express counters located dockside.

Many other cruise lines offer online check-in and booking, including Carnival and NCL Online, and the cruise industry is steaming ahead with a trend that has taken off with airline travelers.

"Online check-in and booking is adding a whole new meaning to 'cruising the Internet,'" said Julia Ryan, vice president of Travelers Advantage and TravelersAdvantage.com. "The cruise industry is following in the wake of airlines offering online check-in and electronic check-in kiosks for savvy, on-the-go world travelers."

A recent J.D. Power and Associates study found that more than half of airline passengers are taking advantage of time-saving check-in options, with 38 percent currently using self-check-in kiosks and 17 percent checking in online through airline websites. The study also found that passengers using kiosks wait half as long for their boarding passes as those with an airline representative. Passengers using electronic kiosks wait an average of 7.2 minutes for a boarding pass, compared with 14.2 minutes at the ticket counter and 9.4 minutes at curbside check-in.

Most airlines allow you to check-in and get boarding passes online from 24 hours to 30 minutes prior to your flight, depending on which carrier. It's a bit different with cruise lines, which require check-in 48 hours to 24 hours in advance.

The virtual travel experts at Travelers Advantage offer these tips about online cruise check-in:

1. Virtual Check-in ... You can check-in, print your boarding documents, and even change rooms. Check with your cruise line, as each offers different check-in features.

2. Click It & Ticket ... Most cruise lines allow you to check-in and get your boarding documents online from 48 hours to 24 hours prior to your cruise.

3. Have E-Ticket, Will Travel ... Keep your e-ticket, booking number, ship and sail date, birth date, passport number and emergency contact information handy to expedite your request while cruising the online expressway.

4. Printer Friendly ... Make sure you have access to a printer in your hotel, your home or aboard your cruise.

5. Arrival Time ... You should arrive one-to-two hours prior to you departure.

6. Checked Bags For Online Travelers ... Most cruise ships allow you to check bags even quicker - simply use dockside or express counters.

7. Name Game ... The name on the cruise booking and manifest should match the name on your ID (driver's license, birth certificate or passport).

8. Anchor's Away ... just before sailing remember to re-confirm airline flights and times, include a note with your name, address and itinerary inside each suitcase and fill out luggage tags.

9. Tip Top Ship Shape ... Don't forget camera and film, binoculars, travel guidebooks for your destination and ports-of-call, extra eye glasses/contact lenses, prescription medications, proper footwear or other walking/sport shoes for deck sports or onboard fitness centers, and any electric items for your cruise, including shavers, hairdryers, curling irons, etc.

10. Cool Travel Gadgets Get You There In Style ... GPS devices/electronic maps; MP3 players & iPods; digital travel alarm; portable DVD players; Buckey Pillows, travel pillows & travel massagers; digital cameras, PDAs, mobile phones; and laptops.

About Travelers Advantage

Members of Travelers Advantage (www.travelersadvantage.com or 1-877-841- 1335) can save money on air travel, cruises, car rentals and accommodations, as well as earn five percent cash back on eligible travel booked with preferred providers through the service. Membership in Travelers Advantage can be enjoyed during the first two months for only $1. The trial membership can be canceled at any time during the two-month trial period by calling toll free and owing nothing further. Unless the member calls to cancel during the trial, the membership will be extended automatically for an entire year at the $99.99 annual fee and automatically renewed annually upon expiration at the then-current annual fee, billed to a credit card account, without the member having to do anything further. Additionally, members may call toll free to cancel at any time and receive a pro-rata refund of their then current membership fee. Trilegiant Corporation (www.trilegiant.com) is a leader in the membership services and loyalty businesses, providing products and services that touch the lives of millions of Americans.

Available Topic Expert(s): For information on the listed expert(s), click appropriate link. Julia Ryan http://profnet.prnewswire.com/ud_public.jsp?userid=351270

Source: Travelers Advantage

CONTACT: Todd Smith, 615-764-2598 (O), or 615-202-7944 (C), or Andrea
Lindsley, 615-780-3315 (O), or 615-415-8886 (C)

Web site: http://www.travelersadvantage.com/

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Preparations, Precautions Can Keep Older Drivers Safe on the Road, says Harvard Men's Health Watch

Preparations, Precautions Can Keep Older Drivers Safe on the Road, says Harvard Men's Health Watch

BOSTON, Sept. 1 /PRNewswire/ -- Chronic illnesses and the use of various medications increase the risk for auto accidents. Even normal, healthy aging can take a toll on a man's reflexes, reaction time, and sensory abilities. But simple preparations and precautions can help keep older men safely on the road, says the Harvard Men's Health Watch. For example:

* Vision: A checkup may find problems that can be corrected in time to
prevent a crash. An Alabama study of cataract patients found that
corrective surgery cut the risk of car crashes in half.
* Heart disease. If your heart disease is important enough to require
medication, it could be significant enough to affect your driving. Ask
your doctor. In nearly all cases, you'll get a green light. Even so,
don't drive if you don't feel well.
* Cognitive impairment. Minor memory lapses that occur with normal aging
should not pose any problem, but the forgetfulness, impaired judgment,
and loss of directional skills that suggest dementia are very
troublesome. The danger is compounded because many people with
cognitive impairment don't know they have a problem. A man concerned
about memory problems (or his spouse) should seek an evaluation with a
doctor.

"You can't stop the clock, but you can slow its tick," says Harvey Simon, M.D., Harvard Medical School faculty member and editor of the Harvard Men's Health Watch. Work with your doctor to reduce your risk of falling ill and to detect and treat problems early. Stay mentally and physically active to keep your mind and body sharp. Consider a driving evaluation for seniors, and don't be too proud-or stubborn-to adjust your driving patterns to fit new realities, even if they are unpleasant.

Also in this issue:

* Benign prostatic hyperplasia: A new look at an old operation
* Blood pressure and the heart: Lower is better
* Viagra and vision

Harvard Men's Health Watch is available from Harvard Health Publications, the publishing division of Harvard Medical School, for $24 per year. Subscribe at http://www.health.harvard.edu/men or by calling 1-877-649-9457 (toll free).

Source: Harvard Health Publications

CONTACT: Christine Junge of Harvard Health Publications, +1-617-432-
4717, Christine_Junge@hms.harvard.edu

Web site: http://www.health.harvard.edu/
http://www.health.harvard.edu/men

EDITORS' ADVISORY: Contact Christine Junge at Christine_Junge@hms.harvard.edu for a complimentary copy of the newsletter, or to receive our press releases directly.

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What's the Craziest Thing You've Done in Stilettos? Red Dress Ink and Isaac Mizrahi Seek Footwear's Most Adventurous Female (Contest)

What's the Craziest Thing You've Done in Stilettos? Red Dress Ink and Isaac Mizrahi Seek Footwear's Most Adventurous Female (Contest)

NEW YORK, Sept. 1 /PRNewswire/ -- Some women wear flip-flops and some wear delicate slippers, but nothing is more eye-catching than watching a woman leap over rain puddles or run for a taxi in three-inch heels...gracefully, of course. Now, in celebration of all things feminine and sexy, Red Dress Ink is searching for the femme fatale who most personifies the modern relationship between women and their beloved stilettos -- and they've got the shoes to back it up. In partnership with Isaac Mizrahi, the winner of this search will receive seven pairs of ISAAC stilettos, one for each day of the week, just in time for the luxe fall season.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050901/NYFNSC10 )

Women are asked to show their stiletto personality by submitting pictures of themselves doing crazy activities in their heels at www.RedDressInk.com/isaac. They should also include a caption that explains the crazy activity in the photo.

With or Without You, written by Red Dress Ink author Carole Matthews, indulges readers with a cover of a woman climbing a mountain in her stiletto heels. "Stiletto heels can make every woman feel as if she is the protagonist of her own novel," says Matthews. "While climbing the Himalayas in them like the main character in my book may be unrealistic, it symbolizes the way modern women live life to its fullest. This contest is exciting because we will be able to walk in the stilettos of real women."

Red Dress Ink readers shape and observe fashion trends and they believe that chic footwear, especially stiletto heels, is an indulgence that allows them to be all woman, even when they are facing life's most unglamorous challenges. Red Dress Ink and ISAAC by Isaac Mizrahi want to pay homage to a celebrated fashion item that has evolved with women for hundreds of years.

"The imagery in With or Without You, combined with the affinity the protagonist expresses for her shoes, is representative of how stilettos have become a cultural icon for women," said Palumbo, sales director and design consultant for ISAAC by Isaac Mizrahi. "Isaac believes in designing for the woman who does everything -- even trekking through Nepal, as the main character does in With or Without You. They give her a sense of confidence that she can take on anything and still be herself while doing so."

ISAAC by Isaac Mizrahi shoes are sold at Saks Fifth Avenue stores nationwide.

About Red Dress Ink

Red Dress Ink publishes a Harlequin imprint by the same name, that specializes in hip and contemporary women's fiction. From young and crazy to contemplative and witty, Red Dress Ink books are all about navigating life's little curves. Red Dress Ink books are sold in bookstores throughout the world(R).

GFW Group

A leading force in women's footwear, GFW is a well-established company that has been producing designs by leading fashion brands since 1993. GFW manufactures quality fashion footwear through licensing agreements, and over the years has collaborated with well-known names in fashion like Adrienne Vittadini, Ellen Tracy and Isaac Mizrahi.

(R) and (TM) are trademarks of Harlequin Enterprises Limited and/or its affiliated companies, used under license. Trademarks marked with (R) are registered in The United States Patent and Trademark Office, The Canadian Intellectual Property Office and/or other countries.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050901/NYFNSC10
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network:
PRN Photo Desk, photodesk@prnewswire.com
Source: Red Dress Ink

CONTACT: Tori Rappold, +1-212-614-4201, tori_rappold@nyc.bm.com, or
Betsy Hayes, +1-212-399-3201, bhayes@gfwgroup.com

Web site: http://www.reddressink.com/isaac

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'Deadbeat Vigilante' Michael Webb Founds www.anti-deadbeat.com to Support Campaign Against Deadbeats He Says Are Costing Our Nation $3 Trillion

'Deadbeat Vigilante' Michael Webb Founds www.anti-deadbeat.com to Support Campaign Against Deadbeats He Says Are Costing Our Nation $3 Trillion

SPARTANBURG, S.C., Sept. 1 /PRNewswire/ -- Michael Webb, a long-time pharmacist and business leader, calls them "Lawsuit Leeches, Welfare Wasters, Porky Politicians, Lazy Employees and Parasites in General" -- those who know right from wrong but purposely scam us, costing the nation nearly $3 trillion (that's over 25 percent of our gross domestic product!), and Webb says that's a conservative figure.

Webb has founded www.anti-deadbeat.com to mobilize support among millions of productive working Americans he believes feel as he does. Deadbeats cost our society $2.964 trillion in taxes, insurance premiums, product prices, and more, he writes in his book, The Cost of a Deadbeat (hardcover: 2005, ISBN: 0-5957955-0-1, $23.95; paperback: 2005, ISBN: 0-5953419-7-7, $13.95).

"There is a growing rumble of discontent from those who shoulder the financial and emotional burden," says Webb, President of Smith Premier Services, part of the $1.2 billion JM Smith Corporation. "We need to mobilize the responsible, hard-working people who are paying the bills and halt the spreading deadbeat plague threatening the fabric of the nation. Tolerance breeds acceptance and this will only get worse if we allow it to continue."

Webb names his targets including:
- Fat cat CEO -- CEO awarded a million-dollar bonus after mass layoffs.
- Lawsuit leech -- files frivolous suits in hopes of hitting an awards
jackpot.
- Porky politician -- uses government funds for personal and political
benefit.
- Welfare waster -- sponges off taxpayers while avoiding work.

Webb, who has held senior positions with such companies as Baxter International, Walgreens, and Lilly/PCS, urges people to lobby to change laws that encourage deadbeats. And, "If you know someone who is cheating the system, call him on it."

"If enough of us get angry, we can work together to solve this problem," says Webb, a former consultant to the Office of Pharmacy Affairs in Washington and adjunct pharmacy professor at the University of Kentucky.

Michael Webb is sharing his message with businesses that are willing to hear it. For instance, he has spoken at a local Rotary group meeting, an Institute of Management Accountants (IMA) seminar, and a Wisconsin corporation's management seminar.

Source: www.anti-deadbeat.com

CONTACT: Celia Rocks of Rocks-DeHart Public Relations, +1-412-784-8811,
or CeliaRocks@aol.com

Web site: http://www.anti-deadbeat.com/

NOTE TO EDITORS: Webb available for interview. Headshot, review copies available.

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Fascinating Life of Beatrix Potter Revealed in Mystery Series

Fascinating Life of Beatrix Potter Revealed in Mystery Series

CHAPPAQUA, N.Y., Sept. 1 /PRNewswire/ -- Beatrix Potter, the creator of the Tale of Peter Rabbit and other children's classics, may seem an unlikely main character for a mystery series. Yet when bestselling author Susan Wittig Albert researched Potter's life she uncovered the makings of an intriguing sleuth. "I was fascinated by this woman who broke her parents' rules by earning money through her art, then left a privileged life in London to become a North Country sheep farmer," Albert says.

Albert brings Beatrix Potter to life in The Tale of Holly How, the second mystery novel in the eight-book series "The Cottage Tales of Beatrix Potter." Set in the village of Near Sawrey, the location of Beatrix Potter's beloved home, Hill Top Farm, The Tale of Holly How revolves around the suspected murder of a local shepherd. Potter's independent spirit is in abundant evidence here, as she is the newcomer in a small community with a penchant for gossip.

Albert first researched Beatrix Potter for Death at Gallows Green, a book in the Victorian mystery series she co-authors with her husband, Bill, as Robin Paige. "Once I learned about her life and visited her farm -- an enchanted place -- I wanted to tell the story of her life and times for younger readers," Albert explains. "I've long felt that there is a need for more stories families can enjoy together. These 'Cottage Tales' will appeal to parents as well."

"Albert skillfully blends fact and fiction," says Publishers Weekly, in a starred review. "Vivid descriptions of Sawrey and its environs, attractive human characters and unobtrusive animals with delightful personalities ... As charming as the 'little books' themselves... ."

This year marks the 100th anniversary of the publication of The Tale of Mrs. Tiggy-Winkle and of Beatrix Potter's purchase of Hill Top Farm. The Tale of Hill Top Farm, the first book in this series, will be released in paperback in October.

Susan Wittig Albert is the author of the bestselling China Bayles Herbal Mysteries for adults and of more than sixty books for young people, including books in the Nancy Drew Case Files series.

Source: Susan Wittig Albert

CONTACT: Susan Salzman Raab of Raab Associates, +1-914-241-2117, or
sraab@raabassociates.com

NOTE TO EDITORS: For review copies and interviews: The Tale of Holly How by Susan Wittig Albert Berkley/Penguin July 2005 Price: $23.95 ISBN: 0425202747

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Attorney and Political Activist's Back-Home Poetry Wins Kirkus Award 'Star'

Attorney and Political Activist's Back-Home Poetry Wins Kirkus Award 'Star'

MORRISTOWN, N.J., Sept. 1 /PRNewswire/ -- In today's turbulent world, how can we relieve the stress that often grips us? One prescription, many experts agree, is by enjoying foods close to our heart like sweet corn right from the farmer. Another is by simply reading poetry, whose musical language and meditative reflections are said to soothe the soul.

Now, a new book of poetry, titled Hero Island, would appear to offer a particularly uplifting elixir for both easing stress and renewing the spirit. Written by Stephen B. Wiley, lawyer, community activist, former New Jersey state senator, and admitted corn lover, Hero Island, ($12.95 Oasis Publishing) is available at bookstores and at http://www.heroisland.com/ . The book was inspired by Wiley's vacation sojourns on an island in northern Vermont.

"What's more quintessentially summer than sweet corn on a warm evening?" asks poet Stephen B. Wiley. "Here's a poem that'll help you enjoy one of life's simple pleasures."

Shucking Corn

Do it outside
Inside would make a mess

Break off the stem
Peel back the tassel and husk
Don't think about the taste
The sweet crunchy kernels
Or how your salty lips will pucker
Concentrate on your work

Peel most of the silk then rub off the rest
It's not time for dinner yet
Don't think about the glistening rows
After the golden ear is buttered up
Or about the crunchy sounds
When your teeth munch into the kernels

Now bring the ears to the cook
Put the husks and silk in the garbage
And forget about the coming joy

Awarded a Star by Kirkus Reviews because of Hero Island's "unusual merit," Stephen B. Wiley was called, "Robert Frost's 'good neighbor' in Vermont," as he poetically shares life on the Vermont countryside.

In Hero Island, Wiley reflects on his life as a boy working on farms in New Jersey, on times spent with his family at their summer home in northern Vermont, and on the insights he has gained from an active life as an advocate and reformer.

Yet his collected poems are not mere nostalgic reminiscences or the flowery platitudes of a wistful dreamer. Rather, according to one reviewer, Hero Island "is a rare blend of poetic reflection" and "realism," writes Jennie S. Bev, managing editor of BookReviewClub.com. "Wiley's crystal-clear language sparkles with humanity. Readers of all ages will find his poems beautiful and extremely encouraging."

Source: Stephen B. Wiley

CONTACT: Scott Lorenz of Westwind Communications, +1-734-667-2090,
Cell: +1-248-705-2214, scottlorenz@westwindcos.com

Web site: http://www.heroisland.com/

NOTE TO EDITORS: Review copy, author photo, book cover available.

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Author/Photographer Depicts His 'Time-Traveling' Son in Photo History for Kids - Offers Moral Lessons for Today

Author/Photographer Depicts His 'Time-Traveling' Son in Photo History for Kids - Offers Moral Lessons for Today

SEATTLE, Sept. 1 /PRNewswire/ -- Author and photographer Michael S. Class has used digital composite photography to place his twelve year-old son, Anthony, in the cockpit of the Spirit of St. Louis with Charles Lindbergh, on the moon with Neil Armstrong, and on Normandy beach on D-Day.

Father and son labored for nearly four years in their garage filled with props from an army surplus store; the garage walls were covered with blue bed sheets. The result: It looks like Anthony really did meet Thomas Edison, Jonas Salk, FDR, Lou Gehrig, and Audie Murphy. The book, Anthony and the Magic Picture Frame ($35) available at: www.MagicPictureFrame.com.

"I wanted to capture the interest of today's kids," says Class, "by turning American history into a grand time travel adventure." The book is recommended for young adults, Grade 6 to Grade 12.

The author says that the book's approach can help teachers. Anthony's conversations with the people of the past are based on things they really said, all properly sourced. The book includes recommendations for hundreds of books, movies, music, and places to visit. The Web site includes a final exam.

"The storyline is fictional, but the history is authentic," says Class.

"It was a challenge," says Class. "I had to go back to school to learn digital photography and compositing. But I was on a mission. After 9/11, children across America were looking for guidance." Class wondered: "What would the heroes of the past say to the children of today?"

The book answers that question: It teaches the moral lessons of American history, and prepares kids for the future.

"Every kid should read this book," says Anthony, the time-traveler. "My favorite chapter is when I go back in time to meet my great-grandfather at Ellis Island. I am with him the day he becomes an American." Personal family photographs were used in Anthony's favorite chapter.

Anthony and the Magic Picture Frame ($35, www.MagicPictureFrame.com), is available at: www.MagicPictureFrame.com. The Web site displays some of the book's captivating photographs.

Source: Magic Picture Frame Studio

CONTACT: Michael S. Class of Magic Picture Frame Studio,
+1-425-222-7562, or class@MagicPictureFrame.com

Web site: http://www.magicpictureframe.com/

NOTE TO EDITORS: The author and his son are available for interviews. Photographs and review copies are available.

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Search Reviewers Checklist.com: A New Source for Media and the Public on Children, Teen and Parenting Books

Search Reviewers Checklist.com: A New Source for Media and the Public on Children, Teen and Parenting Books

CHAPPAQUA, N.Y., Sept. 1 /PRNewswire/ -- Want to know if your favorite celebrity will publish a new kids book this Fall? Need to know good books for the family to take on vacation? Help kids learn to cook? Learn science? Care for a pet? Handle the break up of a teen romance?

Reviewers Checklist, a new topical search site, http://www.reviewerschecklist.com/ has been launched to help media and others find new and forthcoming children's, teen and parenting books. It is a resource for anyone covering school, Halloween or holiday titles.

"Reviewers Checklist, offers a fast, easy way for the media, educators, librarians or anyone interested in children's and family topics to find out about new books. It's a centralized place to search by age and grade range on a broad range of subjects," says Susan Raab, President of Raab Associates, Inc. and co-founder of Reviewers Checklist, Inc.

With more than 9,000 titles from 80 publishers, Reviewers Checklist is a useful tool for many people, says Raab. But it has special functions built in to meet the needs of the media. There's no charge to register and Reviewers who have been accepted into the system can request books directly from publishers and be alerted to new books by popular authors and in particular areas of interest.

"It's very simple to use. For example, if you were looking for books for Hispanic Heritage Month (starting September 15) you could search related keywords and find picture books, novels, books in Spanish and geographically- appropriate books from various publishers. If you want to know when John Lithgow, Lynne Cheney or Billy Joel's books are coming out, just search on their name."

Publishers, authors and illustrators can advertise and enhance book, author, illustrator and publisher listings on the site. Reviewers Checklist also generates topical e-newsletters and special announcements tied to anniversaries and other timely topics.

"We see this as benefit for everyone involved," says Raab. "The media gets book information quickly and can contact publishers. Publishers hear from media most interested in their books as stories are happening. And authors and illustrators can ensure their books are seen by a wide range of media."

Source: Reviewers Checklist, Inc.

CONTACT: Joyce Stein of Reviewers Checklist, Inc., +1-914-241-1801,
info@reviewerschecklist.com

Web site: http://www.reviewerschecklist.com/

NOTE TO EDITORS: Register at http://www.reviewerschecklist.com

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58 Million Americans Buy Books Online: New Automated Service Lets Members Exchange Them, Get Books of Equal Value

58 Million Americans Buy Books Online: New Automated Service Lets Members Exchange Them, Get Books of Equal Value

NEW YORK, Sept. 1 /PRNewswire/ -- How much will you pay for your next great read? Perhaps nothing but shipping if you use Bookins (http://www.bookins.com/), a new person-to-person book trading website.

Membership is free, and there are no late fees or due dates. Everything is automated, and prepaid postage is provided. Members mail books to those wanting their titles. In return, they get books of equal value from those with titles they want. It is free to send books, and $3.99 shipping to receive them.

"Booklovers are hard-pressed to sell books for pennies on the dollar; it's simply not worth the time or effort," says Mitchell Silverman, Bookins co-founder. "With a vast selection of books available for trade in hardcover and paperback, we promise members great reads, ultimate convenience, and peace of mind knowing their used books will have new readers."

Bookins opens up a world of book trading to all web users in the U.S., especially the 57.8 million people estimated to have purchased books online in 2004, according to data released by the U.S. Census Bureau.

Bookins arranges for hassle-free, fair trades -- with no bidding, negotiating, or communication between the parties.

Members simply make a list of books they own, and pick books they want. Bookins sets the value for each book based on market factors including price, date published, awards won, and popularity.

Patent-pending matching and alerting technologies prompt members to mail books. Postage-paid U.S. mailing labels, with delivery confirmation, print directly from the website. Shipments are tracked by Bookins, and members receive email notification when items are shipped and delivered.

Bookins member Jason Stocks, of Phoenix, Ariz., recently shipped "Harry Potter and the Order of the Phoenix" to Maxine Oresky on Long Island, N.Y. In exchange, Bookins automatically arranged for Jason to receive one of his selections, "Blink: The Power of Thinking Without Thinking," from Max Manelski, a Bookins member in Red Bank, N.J.

"I may never visit Barnes & Noble(R) again," says Stocks. "With Bookins, I have books coming and going. Some I keep, others I re-list for trade. It's just that easy."

To join, visit http://www.bookins.com/.

Source: Bookins, Inc.

CONTACT: Mitchell Silverman, +1-212-767-9455, or mitchell@bookins.com

Web site: http://www.bookins.com/

NOTE TO EDITORS: Special promotional codes are available to newspapers and broadcasters to give to their audience

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Ancient Animal Rights Tale Gets a Human Menagerie - Two Rabbis, a Kentucky Sufi, a Christian Editor, a Muslim Artist, a Saudi Arabian Princess

Ancient Animal Rights Tale Gets a Human Menagerie - Two Rabbis, a Kentucky Sufi, a Christian Editor, a Muslim Artist, a Saudi Arabian Princess

SEATTLE, Sept. 1 /PRNewswire/ -- Two American Rabbis have translated and adapted an ancient Iraqi tale into what is believed to be the first English adaptation -- The Animals' Lawsuit Against Humanity. Rabbi Dan Bridge and Rabbi Anson Laytner put more action into the story, jazzed up the ending, and personified both the animals and the humans. The book grabbed the attention of a Kentucky Sufi Publisher, a Muslim artist and a Saudi Arabian princess.

"The animals are portrayed in this story as beings who can think and who are willing to work with humans, but the humans just won't to listen to them," says Rabbi Bridge. "How we treat animals has a direct impact on how we treat one another."

After years of searching for a publisher, Rabbi Laytner found Fons Vitae. Virginia Gray Henry, the Director of Fons Vitae, lives in Kentucky and is Sufi. Arabic was the original language of the ancient tale, and was later translated to Hebrew by a medieval Rabbi for a Christian King.

The two American Rabbis translated the tale from the Hebrew to its present form. The Kentucky publisher hired a Christian copy editor and found the illustrator, a Pakistani Muslim woman -- the artist Kulsum Begum. Begum's work in this book was financed by a Saudi Arabian princess who wishes to remain anonymous.

According to Rabbi Anson Laytner, "The book has an environmental twist, looking not just toward saving the relationship that we have with the animals that we live with, but the relationship we have with the environment -- the land and the earth we live on."

"From ancient Iraq to the 21st century, The Animals' Lawsuit Against Humanity is an incredible multi-faith collaboration -- a triumph for the collective human spirit," says Seyyed Hossein Nasr, Professor of Islamic Studies at George Washington University, "The cooperation of representatives from all the religions of the Abrahamic family ... is to be congratulated."

The Animals Lawsuit Against Humanity is available for $14.95 in select bookstores or online at www.fonsvitae.com or www.amazon.com.

Source: Xanthus Communications, LLC

CONTACT: Patricia Vaccarino, 206-979-3380, patricia@xanthuscom.com

Web site: http://www.xantuscom.com/
http://www.fonsvitae.com/

NOTE TO EDITORS: Rabbi Anson Laytner and Rabbi Dan Bridge are available for interview. Review copies available.

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Profile: jene24

Deep Throat, Goldwater, and Nader Top Out-of-Print Bestsellers

Deep Throat, Goldwater, and Nader Top Out-of-Print Bestsellers

BERKELEY, Calif., Sept. 1 /PRNewswire/ -- Readers are seeking classic titles by 1960s and 1970s newsmakers W. Mark Felt (Deep Throat), Barry Goldwater, and Ralph Nader, according to the newly released BookFinder.com Report, a listing of the most sought-after out-of-print bestsellers in America.

Volume 3 of the BookFinder.com Report is based on BookFinder.com's analysis of aggregate trends for out-of-print book searches between July 2004 and June of 2005. The Report includes lists of the top-10 most searched for titles in ten different categories. See the complete results at http://report.bookfinder.com/ .

Before former FBI Associate Director W. Mark Felt was unmasked as being Watergate's Deep Throat, he was just another Washington player; his out-of-print 1979 memoir, The FBI Pyramid from the Inside, dealt with the agency's workings and includes denials of his involvement with the Watergate scandal. Demand for the book peaked after the revelation, as curious readers investigated what Deep Throat knew, and when he knew it.

"2004 saw a massive surge of demand for John Kerry's anti-war book The New Soldier and Lynne Cheney's frontier lesbian romance Sisters. The election's over, but readers are still looking for out-of-print political books from the 1960s and 1970s that provide context for current headlines," says BookFinder.com founder Anirvan Chatterjee.

1964 Republican Presidential candidate Barry Goldwater inspired a generation of young conservatives with his libertarian ideals. His 1960 book, The Conscience of a Conservative, discussed ideas still relevant to contemporary political readers, including the flat tax, the reduction of federal spending, and the privatization of social security.

While Goldwater was advocating reduced regulation of businesses, Ralph Nader was calling for just the opposite. His first book, 1965's Unsafe at Any Speed, was a blistering critique of the Chevrolet Corvair's poor safety design. The impact of the book, now out-of-print and in-demand, caused GM to redesign the car and launched the career of the consumer advocate and three-time Presidential candidate.

Since 1997, BookFinder.com has been one of the best ways to find and buy new, used, rare, and out-of-print books online. The free web service allows bibliophiles to comparison shop from a catalog of over 80 million books for sale from a network of 80,000 booksellers-making it the world's largest searchable book inventory, online or off.

Source: BookFinder.com

CONTACT: Barbara Franzoia Consults Marketing & Communications,
+1-415-291-0243, or barbara@franzoia.com

Web site: www.bookfinder.com

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Profile: jene24

PaperBackSwap.com Explodes from 10,000 to 100,000 Titles in Four Months ... Virtual Library Becomes Mecca for Book Lovers Everywhere

PaperBackSwap.com Explodes from 10,000 to 100,000 Titles in Four Months ... Virtual Library Becomes Mecca for Book Lovers Everywhere

DULUTH, Ga., Sept. 1 /PRNewswire/ -- Conceived by a consummate reader in an effort to utilize discarded books, PaperBackSwap.com has developed a web site where members from all over the United States can trade books for free.

After the launching of its "virtual library" last year, www.PaperBackSwap.com has members in all 50 states as well as Puerto Rico and Guam. Club members find a book they want and then swap it with other members by mail. Growth has been tremendous. In less than four months, the number of books has rocketed from 10,000 to more than 100,000 titles according to Co- founder Richard Pickering.

"I used to buy books on eBay or Amazon," says Pickering, a dedicated reader while traveling during business. "But I was so frustrated with having to pay for the books and then all the extra handling charges in addition to the postage."

He founded the web site along with his co-partner, Robert Swarthout, and created an environment where members can trade books for free. The buzz over PaperBackSwap has been growing, and the club has become the talk of book lovers all over the United States according to Pickering.

Nikole Meisner from Fort Wayne, IN exemplifies member enthusiasm. "I have truly become addicted to this site. I find myself checking in on my account numerous times through the day. I can't seem to stop myself... I also love being able to recycle books I have read in such a way that gives me a credit for a new book."

The club operates on a simple premise. When another member requests one of your books, you mail it to them. You pay the postage, but then another member returns the favor when you request a book and they mail it to you. The books are always free because all club members are willing to trade their books with other members.

"The goal of PaperBackSwap.com is to become the largest virtual library of paperback books in the world," says Swarthout.

For more information, visit www.PaperBackSwap.com

Available Topic Expert(s): For information on the listed expert(s), click appropriate link. Richard E. Pickering http://profnet.prnewswire.com/ud_public.jsp?userid=515417

Source: PaperBackSwap.com

CONTACT: Lynn Pickering, PaperBackSwap Team - PR and Media,
+1-770-833-1600, or LPickering@paperbackswap.com

Web site: http://www.paperbackswap.com/

NOTE TO EDITORS: Pickering, Swarthout available for interview. Headshots available.

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Profile: jene24

Wednesday, August 31, 2005

Travelers Advantage Rates: Top Caribbean Resort Shopping

Travelers Advantage Rates: Top Caribbean Resort Shopping

NORWALK, Conn., Aug. 31 /PRNewswire/ -- As the sun sets on a record summer travel season, travelers are taking one last plunge at their favorite resorts and destinations, basking in the most popular vacation activity around: shopping. And the experts at Travelers Advantage have made their lists, grabbed their shopping bags and weighed in on the top Caribbean resort hot spots for that end-of-summer adventure.

Shopping continues to be the most popular trip activity, according to the Travel Industry Association of America, with about 91 million people, or 63 percent of adult travelers, who include shopping as an activity on a trip each year. The most popular places to shop on trips are traditional enclosed shopping centers or malls (62 percent), according to the TIA. Overnight shopping trips average 4.8 nights, and travelers spend, on average, $563, excluding the cost of transportation to their destination.

"One of the highlights of everyone's summer trip is to take in the sites, sounds -- and shopping -- during their vacation adventure," said Julia Ryan, vice president of Travelers Advantage and TravelersAdvantage.com. "Many of the popular Caribbean resorts offer vacationers exotic, one-of-a-kind treasures to remind them of their visit."

Whether it's stunning jewelry, designer fashions, hand-rolled cigars or high-end liquors, the Caribbean offers top quality goods for much less than you'd pay at home. Here are the top shopping treasures of the Caribbean, according to the shopping experts at Travelers Advantage:

Aruba ... If you're interested in designer fashions, luxury goods like
jewelry, china, crystal and hand-rolled cigars. No need to worry about
sales tax, because the entire island is sales tax free.

Bahamas ... The Straw Market is well known for handbags, woven mats, hats
and other straw items. Find duty-free deals on designer fashions and
European luxury goods such as perfumes, china, crystal, glass and
jewelry. The Bahamas Duty-Free Promotion Board, working with the
Bahamian government, has made shopping easy. Look for the symbol of the
pink flamingo. Merchants displaying this symbol are required to
guarantee the authenticity of their products.

Cayman Islands ... The Cayman Islands are ideal for luxury goods
aficionados, offering china, jewelry, porcelain, Swiss watches, and other
fine fare. The Caymans consist of three main islands, Grand Cayman,
Cayman Brac & Little Cayman. These islands are duty-free and tax-free.
Local merchandise includes conch shell jewelry, coral, caymanite (black,
gray & red gemstones found only in the Caymans) , baskets, and hammocks.

Dominican Republic Shopping ... Embroidery, fabric dolls, leather goods,
mahogany and cedar handicrafts, Dominican rum, and coffee are famous
finds throughout this country. Cigars are one of the most popular items
on the island -- especially the handmade Fuente cigars in Santiago and
those from the Ciabo Valley. Amber, a rare stone that is found in the
Western Hemisphere, is abundant in the Dominican Republic, as well as
another precious stone called Larimar, blue in color similar to
turquoise. Be sure to check authenticity from an established jeweler.

Jamaica ... Offers a variety of native items such as Blue Mountain coffee
and Tia Maria, a coffee-flavored liqueur made on the islands. The
popular jerk seasoning spice and Pickapeppa hot sauce helps recreate
Jamaican cuisines in your home. Don't forget about the Jamaican rum, and
other souvenirs such as woodcarvings, woven baskets and handmade sandals.

Puerto Rico ... Craftsmen in Puerto Rico are known for their exquisite
hand-carved quality work. Many visitors search for these crafts along
with hand-rolled cigars and the island's world-famous rum. Other popular
items on this island are "Santos" -- hand-carved religious figures -- and
"cuatros" -- 10-string guitars. Other local crafts such as Spanish style
jewelry, mundillo lace, papier-mache festival masks and mahogany items
are favored by many travelers.

St. Lucia ... Visitors enjoy a plethora of bargains at St. Lucia duty-
free shops. Local crafts such as unglazed clay pottery, wood, straw
work, shell art, batik, cane furniture, coffee, cocoa, spices and bottled
hot sauces attract Caribbean tourists from around the world.

St. Martin ... Another island with duty-free shops boasting European
fashions, jewelry, perfume, china, porcelain, watches, Italian leather,
and liquor. You can also find cane furniture ceramics, embroidered
linens, straw goods, and pareus which local craftsmen market and visitors
often seek.

St. Thomas ... A Caribbean shopping crown jewel, St. Thomas is a major
port of call for many cruise ships. Charlotte Amalie is the bustling,
main shopping street offering duty-free shopping on liquor, linens,
china, crystal, jewelry, designer fashions, perfume and other luxury
goods. Native shell jewelry, carved calabash bowls, straw brooms, woven
baskets, and hand-made dolls are popular locally produced crafts.

About Travelers Advantage

Members of Travelers Advantage (http://www.travelersadvantage.com/ or 1-877-841-1335) can save money on air travel, cruises, car rentals and accommodations, as well as earn five percent cash back on eligible travel booked with preferred providers through the service. Membership in Travelers Advantage can be enjoyed during the first two months for only $1. The trial membership can be canceled at any time during the two-month trial period by calling toll free and owing nothing further. Unless the member calls to cancel during the trial, the membership will be extended automatically for an entire year at the $99.99 annual fee and automatically renewed annually upon expiration at the then-current annual fee, billed to a credit card account, without the member having to do anything further. Additionally, members may call toll free to cancel at any time and receive a pro-rata refund of their then current membership fee.

Available Topic Expert: For information on the listed expert, click appropriate link. Julia Ryan http://profnet.prnewswire.com/ud_public.jsp?userid=351270

Source: Travelers Advantage

CONTACT: Todd Smith, +1-615-764-2598, +1-615-202-7944 cell, or Andrea
Lindsley, +1-615-780-3315, +1-615-415-8886 cell, both of Trilegiant Loyalty
Solutions

Web site: http://www.travelersadvantage.com/

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Profile: jene24

An Unforgettable Campsite Meal Is Just A Phone Call Away!

An Unforgettable Campsite Meal Is Just A Phone Call Away!

Redwood Creek Wines Offers a Toll-Free Campfire Cooking Tips Hotline this Labor Day Weekend

MODESTO, Calif., Aug. 31 /PRNewswire/ -- Have you ever wondered how to build the perfect campfire, what wine to pair with the fresh catch of the day or how to adapt your favorite home-cooked meal to nature's stovetop -- the campfire? Well, this Labor Day, help is only a phone call away.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050831/NYWFNS1 )

In preparation for Labor Day weekend -- when many Americans head outdoors to enjoy the last long weekend of the summer -- outdoor enthusiasts are encouraged to call the toll-free Redwood Creek Campfire Cooking Tips Hotline. This free resource will be available September 1 to 5, 2005 by dialing 1-877-MTN-MEAL (1-877-686-6325).

A panel of culinary and camping experts and Redwood Creek's Winemaker, Cal Dennison, will be standing by to answer any of your questions on how to prepare an exceptional meal in the great outdoors. Callers -- who must be 21 years or older -- can get insightful answers to the following questions and more:

* Can you give me some ideas for campfire recipes?
* What meal preparation can I take care of before I head out on the
trail?
* How can I be creative with the standard s'mores recipe?
* What's the perfect wine to pair with my favorite campfire meal?
* What are some tips on how to build a safe campfire?

During peak hours (12 p.m. to 8 p.m. EST on September 1 and 2 and from 12 p.m. to 4 p.m. EST on September 3), the hotline will be staffed live with experienced cast-iron chefs who will help callers turn a casual campsite meal into an unforgettable, epicurean experience. With a little guidance, you're sure to have happy campers around your fire!

For those who find themselves wondering what campfire cooking essentials they may be forgetting to pack in the wee-hours of the morning -- don't worry! During non-operator hours (until September 5), the Redwood Creek Campfire Cooking Tips Hotline will offer recorded suggestions from the experts on inspiring recipes, wine-pairing recommendations and a checklist for camp-side cooking essentials.

Unique recipes for mouthwatering campfire dishes -- such as Campfire Braised Pears, Fireside Beef and Fig Skewers or Sweet Onion, Apple and Bratwurst Chili -- can also be found on Redwoodcreek.com.

Redwood Creek encourages outdoor enthusiasts to enjoy campfire cookery, but to always take heed of safety precautions. Before cooking over a campfire, it's necessary to check with local regulations about campfire bans and restrictions.

Redwood Creek wines embody the adventurous spirit of California. Redwood Creek's Winemaker, Cal Dennison, has crafted this portfolio of seven food- friendly wines to consistently deliver outstanding quality at an attractive price. Redwood Creek wines are available at retailers nationwide at a suggested retail price ranging from $6.99 to $9.99.

California Table Wine, All rights reserved.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050831/NYWFNS1
PRN Photo Desk, photodesk@prnewswire.com
Source: Redwood Creek Wines

CONTACT: Katie Cooper, kcooper@hunterpr.com, or Kristie Magnotta,
kmagnotta@hunterpr.com, both of Hunter Public Relations, +1-212-679-6600 for
Redwood Creek Wines

Web site: http://www.redwoodcreek.com/

Note To Editors: Interviews With Experts Available Upon Request.

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Profile: jene24

Negative News Drives Patients With Chronic Headaches to Reduce or Eliminate Pain Medications

Negative News Drives Patients With Chronic Headaches to Reduce or Eliminate Pain Medications

- American Academy of Craniofacial Pain Survey Finds Americans Would Pay Twice Their Income to Be Headache Free -

HURST, Texas, Aug. 31 /PRNewswire/ -- Recent news about the safety and efficacy of cox-2 inhibitors and other pain medications has raised concerns about taking some prescription drugs for headaches, with 19 percent of headache sufferers reducing their dosage of headache medication or discontinuing their use altogether, according to a new survey sponsored by the American Academy of Craniofacial Pain (AACFP, www.aacfp.org ), whose members are specially trained in the treatment of headaches and face pain.

The AACFP Craniofacial Pain Survey (CFPS) also found that among those taking prescription drugs for their headaches, narcotic analgesics are most common (45 percent), with 88 percent of prescription users also taking OTC medications for their headaches. People with the most frequent headaches are twice as likely as less frequent sufferers to combat their problem with prescription drugs (26 percent vs. 13 percent).

According to Ira Klemons, DDS, PhD, President, American Board of Craniofacial Pain and a member of the Board of Directors of the AACFP, "By far the most common causes of headaches are dysfunctions of muscles of the head and face as well as related structures, such as the temporomandibular joint (TMJ) in the jaw." These dysfunctions may cause seemingly unrelated symptoms, such as pain in the eye, ear or face, dizziness or ringing in the ears. In addition, many people with these conditions also become depressed until the pain resolves."

Because muscles and joints of the head and face are often overlooked as a source of headaches, it's not surprising that patients are still suffering despite all these medications. Therefore, Klemons advises that: "If neurological causes, such as brain tumors, have been ruled out and your physician has found no specific source of your frequent headaches, the next step is to see a dentist specially trained to diagnose and treat craniofacial pain."

Finding Relief There is a high value placed on being headache free. When asked, "What would it be worth if you could live the rest of your life virtually headache free?", sufferers set the personal value of a cure at an average of $133,000, which is more than double the average annual household income ($54,000) among survey respondents.

To find relief, survey respondents said they would first seek treatment for headache pain from their primary care physician (82 percent), eye doctor (31 percent) or neurologist (30 percent), with 13 percent thinking of consulting their dentist for headache treatment.

"A growing number of dentists have gained specialized training in the diagnosis and treatment of craniofacial pain and have demonstrated success rates of more than 90 percent because of their significant experience resolving problems with head and face muscles and joints," said Klemons, who also is a Visiting Professor, TM Joint Disorders-Graduate Specialty Program, Catholic University, Buenos Aires, Argentina and co-author of the Textbook of Oral Medicine, which is used internationally for educating healthcare professionals about craniofacial pain and surgery for chronic pain.

Impact of Headache on Family, Work The survey also found that headaches have a significant impact on family, social and work life, especially greatest among those with frequent headaches. Fully three-quarters (75 percent) of Americans with weekly headaches admit their social or family life (67 percent) or work (63 percent) suffers in a variety of ways. In fact, almost half (49 percent) of those with weekly headaches say their condition keeps them from working to their potential.

Background and Methodology

This report presents the findings of a telephone survey conducted August 11-14, 2005 among a nationally representative sample of 1000 adults 18+, 483 men and 517 women. The interviews were conducted in Caravan, a national telephone omnibus survey. This survey was developed for the AACP by Leflein Associates, Inc. and fielded by Opinion Research Corporation International of Princeton, New Jersey. The margin of error for the sample overall is +/-3.0%. The margin of error for subgroups is larger.

The American Academy of Craniofacial Pain (www.aacfp.org ) was founded in 1985 to elevate and enhance the professional standards of diagnosis and treatment in the field of craniofacial pain and temporomandibular disorders, which includes headaches and face pain.

Source: American Academy of Craniofacial Pain

CONTACT: Donna K. Ramer of StrategCations, Inc., +1-212-777-5095, or
dramer@strategcations.com , for American Academy of Craniofacial Pain

Web site: http://www.aacfp.org/

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Profile: jene24

MADD's Silver Anniversary Cause for Celebrating Lives

MADD's Silver Anniversary Cause for Celebrating Lives

Mothers Against Drunk Driving Turns 25 & Celebrates the 300,000 Lives Saved by Countermeasures

DALLAS, Aug. 31 /PRNewswire/ -- Think back 25 years to 1980. Ronald Reagan is elected President. Ted Turner launches CNN. And, a group of women whose lives were devastated by the impact of drunk driving formed an organization that would forever change the societal fabric of our nation. Officially established September 5, 1980, Mothers Against Drunk Driving (MADD) has helped save more than 300,000 lives since its inception.

"MADD's silver anniversary is a perfect opportunity to remember that every action our volunteers and staff, along with law enforcement, legislators, community leaders, moms and dads, brothers and sisters, take to fight drunk driving saves lives and prevents injuries," says Glynn R. Birch, MADD's new and first male national president. "One of the 300,000 lives we have helped save may have been your own."

Thanks to MADD and its partners ...
* "Designated driver" is now a household term.
* Alcohol-related traffic fatalities have decreased by 44 percent since
1980. Still today, someone dies about every 30 minutes in an alcohol-
related crash, accounting for nearly 17,000 deaths annually. A half a
million others are injured each year.
* The Federal 21 minimum drinking age law was passed 21 years ago,
saving more than 19,000 lives since becoming law in 1984.
* The national illegal drunk driving level is .08 percent blood alcohol
concentration (BAC), enacted in every state this year.
* As one of the leading crime victim assistance organizations in the
nation, MADD served more than 31,000 victims/survivors of drunk
driving in 2004, and this year increased its potential to assist
victims/survivors with the establishment of a 24-hour national
helpline, 1-877-MADD-HELP.
* Ribbons became a tool for safety. The red ribbon "Tie One On For
Safety" public awareness campaign launched in 1986 and is MADD's most
recognizable and longest running national campaign.

"The real success is that we have made the drunk driving issue real and personal by bringing the stories of the countless victims/survivors to the forefront of the nation's consciousness," adds Birch. "As we celebrate lives saved, we also honor the lives ended and injured as a result of a 100 percent preventable crime."

To commemorate its 25th anniversary, MADD will hold a celebratory rally on September 29th in Washington, D.C. at the Upper Senate Park (Louisiana & D Streets). Hundreds of MADD volunteers, along with current and past MADD presidents and Federal leaders will gather in the shadow of the Capitol Dome to honor this milestone and release new information about the public's attitudes on drunk driving.

MADD's mission is to stop drunk driving, support the victims of this violent crime and prevent underage drinking. MADD is a 501 (c)(3) charity with approximately 600 affiliates nationwide, plus affiliates in Canada, Japan, Puerto Rico and Sweden. To find your local chapter, visit http://www.madd.org/ .

For more information on MADD's history and 25th anniversary activities, visit http://www.madd.org/25 .

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20030421/MADDLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk photodesk@prnewswire.com
Source: Mothers Against Drunk Driving

CONTACT: Amy George, +1-469-420-4493, or Misty Moyse, +1-469-420-4558,
both of Mothers Against Drunk Driving

Web site: http://www.madd.org/
http://www.madd.org/25

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Profile: jene24

Coldwell Banker(R) Asks America's Children: What Makes Your House a Home?

Coldwell Banker(R) Asks America's Children: What Makes Your House a Home?

Nationwide Contest Will Ask Kids to Define What is Special About Their Homes

PARSIPPANY, N.J., Aug. 31 /PRNewswire/ -- Be it ever so humble, there's no place like home. A man's home is his castle. People are usually happiest at home.

We have all heard these maxims so many times, but do we ever really stop to think about what they mean, about what makes a house a home? To celebrate the 100th anniversary of the Coldwell Banker(R) brand, Coldwell Banker Real Estate Corporation is asking kids across the country just that: What makes your house a home?

In conjunction with Scholastic Custom Media, the Coldwell Banker "My Home: The American Dream Contest" asks students in grades K-8 to explain, through images or words, how they make their houses homes; for example, enjoying family togetherness, enhancing their learning or creating their own special sanctuaries. Entries may be submitted in the form of a short film on DVD or VHS; a storyboard, comic book or series of photographs with text; or an essay accompanied by illustrations.

Teachers and students will be encouraged to participate in the contest through advertisements in Scholastic Custom Media's Instructor and After School magazines.

"For so many people, owning a home means they truly have achieved the American dream," says Jim Gillespie, president and chief executive officer, Coldwell Banker Real Estate Corporation. "That home then becomes the cornerstone of family life and helps contribute to the stability and growth of a family. In fact, when the Coldwell Banker organization was founded shortly after the 1906 San Francisco earthquake, our mission was to help rebuild the city and get people who were devastated by the tragedy back on their feet.

"With this contest, we really wanted to inspire children to think about what makes their house a home, and what it means for a family to own its own home. Whether it is a place for their family to come together or a house that has been handed down through the generations, we want to hear directly from kids about what makes their homes special. We are hoping that the feedback from the children will give us the most honest, wholesome insight into the home's place in the American family. And we certainly are looking forward to serving these children through our next 100 years as they become the future generation of homebuyers," Gillespie continues.

Three grand prize-winning students will receive $2,000 cash prizes awarded for excellence in creativity and innovation. Thirty finalists, 10 in each age category, will be awarded $100 prizes. Teachers of the grand prize-winning students each will receive a new digital camera for their classrooms. All entries must be postmarked by Dec. 1, 2005.

"We are honored to work with Coldwell Banker(R) on a contest that challenges children to test the limits of their creativity," says Dick Robinson, chairman, president and chief executive officer, Scholastic. "Through one exercise, children will be developing real world skills in organization, critical thinking, writing, creativity and multimedia presentation. This is also an excellent project for educators to help students express themselves by combining visuals with language. We can't wait to see the results."

Full contest details will be published in the September issue of Instructor, the October issue of After School, and on http://www.scholastic.com/instructor and http://www.coldwellbanker.com/AmericanDream beginning Sept. 1. The contest is open to residents of the United States who currently attend grades K-8, as well as children in those age ranges who are home schooled.

About Coldwell Banker(R)

Since 1906, the Coldwell Banker(R) organization has been a premier provider of full-service real estate. In 2004, Franchise Times magazine's prestigious Top 200 issue ranked Coldwell Banker number one in real estate and number eight among all franchisors. Additionally, the Coldwell Banker organization received the "Highest Overall Satisfaction For Repeat Home Buyers Among National Full Service Real Estate Firms" from the J.D. Power and Associates 2004 Home Buyer/Seller Satisfaction Study(SM). The study was based on responses from 4,977 home buyers and sellers. The study was conducted for Cendant Corporation by J.D. Power and Associates. The Coldwell Banker system has more than 3,900 residential and commercial real estate offices and 125,000 Sales Associates in 28 countries and territories. The Coldwell Banker system is a leader in the industry in residential real estate, and in niche markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International(R) marketing program. It is a pioneer in consumer services with its Coldwell Banker Concierge(R) Service Program and award-winning Web site, http://www.coldwellbanker.com/. Coldwell Banker Mortgage is one of the largest telephone/web based lenders in the country and the Coldwell Banker Commercial(R) network is an industry leader in providing commercial real estate solutions that serve the needs of tenants, landlords, sellers and buyers in the leasing, acquisition, disposition and management of all property types. Coldwell Banker Real Estate Corporation is a subsidiary of Cendant Corporation (NYSE:CD). (C) 2005 Coldwell Banker Real Estate Corporation Coldwell Banker(R) is a registered trademark licensed to Coldwell Banker Real Estate Corporation. Each office is independently owned and operated except for offices owned and operated by NRT Incorporated.

About Scholastic

Scholastic Corporation (NASDAQ:SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs, school- based book fairs, and school-based and direct-to-home continuity programs; retail stores, schools, libraries and television networks; and the Company's Internet site, http://www.scholastic.com/.

Source: Cendant Corporation

CONTACT: David Siroty of Coldwell Banker Real Estate Corporation,
+1-973-496-7199, David.Siroty@cendant.com; or Catherine Sullivan of Publicis
Dialog for Cendant Corporation, +1-212-279-6345,
Catherine.Sullivan@publicis-usa.com

Web site: http://www.coldwellbanker.com/
http://www.coldwellbanker.com/AmericanDream
http://www.scholastic.com/

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Profile: jene24

Tuesday, August 30, 2005

Audio Description Service Makes Broadway's Wicked Accessible To The Blind

Audio Description Service Makes Broadway's Wicked Accessible To The Blind

Sound Associates' D-Scriptive(TM) service now available for Wicked at the Gershwin

NEW YORK, Aug. 30 /PRNewswire/ -- Blind patrons face a challenge when they decide to attend a live performance. Onstage dialogue without visual references can be confusing, potentially frustrating the theatrical experience.

Now an audio description service, Sound Associates' D-Scriptive(TM), fills in those essential visuals, providing more clarity to the blind theatergoer. See http://www.soundassociates.com/ .

"Wicked is filled with exciting visual elements; trap doors open, characters slide down ropes, jokes revolve around the fact that the wicked witch is green," said T. Richard Fitzgerald, theatrical sound designer and CEO of Sound Associates, Inc. "With D-Scriptive these crucial visual cues are described concisely so the flow of the play is not interrupted and the patron understands everything."

D-Scriptive is the latest innovation in assistive technology and offers a detailed description of all the onstage action including choreography, blocking, lighting, sets and costume changes. It is now available for all performances of the multiple Tony Award-winning musical Wicked playing at the Gershwin Theater, and will soon be available for Mamma Mia! at the Winter Garden Theater.

The D-Scriptive system features a small wireless earphone that the patron obtains in the lobby before the show. Narration begins even before the lights go down, describing everything the audience sees on stage before curtain. It is automated and synchronized with sound and lighting cues to accommodate pacing variations from performance to performance. The narration text is written and recorded at the Sound Associates studio.

"This new assistive technology furthers our goal to make every performance available to all theatre lovers," said Fitzgerald, designer of the D-Scriptive system who received a Tony Award in 1980 for introducing the Infrared Listening System to Broadway theatres.

Sound Associates' I-Caption(TM) system, featuring a handheld wireless unit that displays real time dialogue and lyrics for the deaf, and ShowTrans(TM) the automated multilingual commentary service for non-English speakers, are currently available for Wicked, Mamma Mia! and Hairspray.

To reserve D-Scriptive or I-Caption call 212-582-7678 in advance, (888) 876-0801 for more information or simply pick up a unit at the Infrared Listening System distribution center in the theatre lobby. There is no charge to use D-Scriptive or I-Caption.

Wicked is playing at the Gershwin Theater http://www.wickedthemusical.com/ . Mamma Mia! is playing at the Winter Garden Theater http://www.wintergarden-theater.com/ . Hairspray is playing at the Neil Simon Theater http://www.hairsprayonbroadway.com/ .

Website: http://www.soundassociates.com
http://www.wickedthemusical.com
http://www.wintergarden-theater.com
http://www.hairsprayonbroadway.com

Source: Sound Associates, Inc.

CONTACT: John Carney of JMPR Associates, +1-212-477-0472,
jmprmedia@aol.com, for Sound Associates, Inc.

NOTE TO EDITORS: D-Scriptive, I-Caption photos, Fitzgerald available for interview. D-Scriptive and I-Caption coverage of a performance is invited. Contact John Carney, jmprmedia@aol.com 212-477-0472

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Profile: jene24

Apparel Manufacturer PrAna Helps Retailers Go Green With Renewable Wind Power

Apparel Manufacturer PrAna Helps Retailers Go Green With Renewable Wind Power

VISTA, Calif., Aug. 30 /PRNewswire/ -- PrAna, a leading apparel manufacturer in the outdoor industry is providing 250 of its retailers renewable wind energy certificates equivalent to the electricity their stores consume.

PrAna eventually intends to bring all 1,000 of its U.S. retail customers on board, as part of its commitment to sustainable practices, according to Beaver Theodosakis, prAna's owner and founder. See www.prana.com/naturalpower for more information.

"The word prana is synonymous with breath. Investing in wind as a natural source of power is a perfect fit for us," said Theodosakis, an avid rock climber and yoga practitioner whose company has been committed to environmental responsibility since its founding in 1992.

PrAna launched the initiative at the August Outdoor Retailer trade show in Salt Lake City, Utah, to rave reviews from retailers. Each of the initial 250 participating stores is being given signage noting that 100 percent of that store's electricity will be offset by a natural, clean renewable source.

Theodosakis notes that many large companies have begun purchasing wind power in recent years, including Hewlett-Packard, FedEx Kinko's, BP and Whole Foods to name just a few.

"Our purchase of clean, renewable energy on behalf of our retailers sets a new precedent," says Theodosakis.

A study by American Demographics found that 70 percent of Americans are more likely to buy a product if the company that makes it is known to implement environmentally friendly practices. Additionally, wind power is "inflation-proof"; once a wind plant is built, the cost of its energy is known, and is not affected by fuel market price volatility.

The prAna Natural Power Initiative will offset electricity generation with the purchase of Green-e certified tradable renewable energy certificates (RECs), supplied by 3 Phases Energy Services (www.3phases.com), a Green-e certified wind power provider.

PrAna will also be offsetting 100 percent of the electrical energy use of its Vista, Calif., headquarters and the homes of all of its employees beginning in October 2005.

PrAna is a lifestyle brand with roots in climbing and yoga. Grounded with ideas of sustainability and right action, it is Theodosakis' hope to use the brand as a vehicle for positive change.

For more information: www.prana.com/naturalpower.

CONTACT: Kristin Carpenter
KCPR
970.259.3555
970.946.2511 (cell)
kristin@kristincarpenter.com

NOTE TO EDITORS: Theodosakis is available for interviews. Head shot and
digital art are also available.

Source: PrAna

CONTACT: Kristin Carpenter of KCPR, +1-970-259-3555, or cell,
+1-970-946-2511, kristin@kristincarpenter.com

Web site: http://www.3phases.com/

Web site: http://www.prana.com/naturalpower

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Profile: jene24