Four New Organic Hot Tea Bag Flavors Are Introduced for Cold Season

Four New Organic Hot Tea Bag Flavors Are Introduced for Cold Season

ALISO VIEJO, Calif., Aug. 25 /PRNewswire/ -- As winter nears, and with the ever increasing demand for delicious and healthy teas, four organic hot tea flavors are being launched by TEAOLOGY(R), to compliment its line of healthy iced tea travel sachets.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050825/LATHFNS1 )

Lemon myrtle, kiwi, and green tea are sure to give you a Jumpstart(TM). Grapefruit, ginger and yerba mate have been combined to Whip It(TM). You can Stop The Clock(TM) with an invigorating blend of pomegranate, peach, blueberry leaf, and green tea. Goldenseal, Zinc, Echinacea, and peppermint make up the aptly named Urban Defense(TM).

"This new range of teas is in response to high consumer demand for more healthy and delicious products from our company," says Richard Principale, marketing director at Innovative Beverage Concepts, Inc. "An estimated 85 million baby boomers looking for more healthy and hip products."

The tea blends are based on Pure Botanical Organic Ingredients, certified by Quality Assurance Institute, Inc. They are packaged in recyclable boxes of 20 oxygen bleached tea bags, individually wrapped in 100% biodegradable packaging, printed with soy based inks, certified kosher, and will be distributed nationwide this fall.

Principale notes that U.S. sales of organic food and beverages are projected by the Organic Trade Association to reach $15 billion this year, up from about $1 billion in 1990 and a MarketResearch.com study shows that U.S. consumers are gravitating to more exotic tea blends and fueling a tea market worth $6.8 billion, with a projected market of $10 billion by 2010.

Teaology teas are sold at health food stores and spas nationwide. For more information, visit www.teaology.com.

About Teaology:

TEAOLOGY(R) tea, a registered trademark of Innovative Beverage Concepts, Inc, has been creating delicious modern, innovative tea based products since 2001. Each of our tea innovations are carefully created for maximum flavor, health benefits, and modern design. www.teaology.com.

About Innovative Beverage Concepts, Inc:

Headquartered in Aliso Viejo, CA, Innovative Beverage Concepts, Inc is a leader in producing innovative products for the coffee and tea industry since 1996. Innovative Beverage Concepts, Inc brands include Mocafe(TM) Professional Coffee & Tea Bar Products and TEAOLOGY(R) tea, a modern methodology in tea(TM). Innovative Beverage Concepts, Inc products can be found in leading retailers nationwide.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050825/LATHFNS1
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Innovative Beverage Concepts, Inc

CONTACT: Richard Principale of Innovative Beverage Concepts, Inc,
+1-888-662-2334

Web site: http://www.teaology.com/

NOTE TO EDITORS: Principale available for interview. Teas available for review or demo.

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